Advertising
Art Direction + Strategy - Katelyn Tao
CHALLENGE
How can we bring Fischerman’s Friend to the forefront of lozenges through increasing brand exposure?
INSIGHT
The worst feeling? Remembering how nice it was when you didn’t have a sore throat… or when you needed to give that presentation but you just couldn’t stop coughing.
IDEA
Fischerman’s Friend protects your voice when you need it most. Rely on Fischerman’s Friends to keep you strong.